Informa Healthcare To Launch Beta Site

Informa Healthcare - one of the world's leading medical and scientific publishers - has announced that the new interactive informahealthcare beta site will go live in July.



The site will combine all of the Informa Healthcare pharmaceutical and medical journal titlescurrently listed on InformaWorld and InformaPharmaScience on one platform to simplify the customer experience, and deliver online content from more than 170 journals. All of the journals will utilize the online content management and delivery system provided by Atypon Systems, Inc. - an e-publishing solutions supplier for a number of leading information providers including JSTOR, New England Journal of Medicine and the American Chemical Society.



The Atypon system enables Informa Healthcare to integrate a comprehensive archive service, giving pharmaceutical and healthcare professionals one central, high-quality source of information spanning the fields of medicine and pharmaceutical science.



"This new service provides outstanding navigation and functionality," said Phil Garner, Publishing Director at Informa Healthcare. "Now, users will be pointed from one article towards other articles of interest within the Informahealthcare site. The ability to help researchers, authors and librarians connect user behavior will promote information exchange and develop a community of ideas."



There will be a dual-hosting period with the InformaWorld platform, which currently hosts the medical content, through 2009 allowing for a gradual migration. Customers with journals on InformaPharmaScience will be automatically re-directed.



"We are pleased with our progress on creating this new interactive platform and to be able to deliver all this content according to our original timeline," said Phil. "We want to make the transition as easy and productive as possible for our customers. Once the beta site is live, we encourage healthcare, academic and corporate professionals to review the new site and send us feedback."



The new platform offers the option of online trials, advanced searching, alerting, and single article purchases. The site will also provide COUNTER-compliant reports and statistics to help subscribers analyze usage.



To review a list of journal titles on the new site or for more information, visit informahealthcare.



Source
Informa Healthcare

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