среда, 7 сентября 2011 г.

World's Leading Humanitarian Video Game: Now In Seven Languages

This week, the world's first humanitarian video game - "Food Force"
- will be available in seven languages following the launch of French,
Hungarian and Chinese versions. These will join the Japanese, Italian and
Polish editions already available, and the original English game launched
in mid-2005.



The games are being released in the lead up to World Food Day, 16 October.



Food Force is an educational computer game created by the United Nations
World Food Programme (WFP) to teach children about the problem of hunger
and the importance of humanitarian aid work. The game, which is targeted at
children aged 8 to 13, is available as a free download from
food-force.



"Food Force is clear evidence that with the right medium, an issue as
invisible and distant as hunger in the developing world can trigger
interest and support in countries where too much food is the high profile
problem today," said Neil Gallagher, WFP's Director of Communications.
"Positive reactions from children, teachers, parents, game specialists
around the world have surpassed all our expectations. We are thrilled that
Food Force has crossed so many borders."



The English, Japanese, Italian and Polish versions, which were launched
over the past 18 months, have totalled over 4.5 million downloads to date,
making Food Force a major success story in the educational gaming sector.



All Food Force language versions have been made possible through donations
from game industry leaders and international organisations. The French game
was supported by the computer and video game publisher Ubisoft, and will be
launched in Paris on 15 October. The Hungarian version, which will be
launched in Budapest on 13 October, has been financed by the European
Commission's development agency, ECHO. The Chinese Food Force, which was
built on a pro-bono basis by one of China's leading media companies, Shanda
Interactive Entertainment Limited, will be presented to the public on 19
October.







WFP is the world's largest humanitarian agency: each year, we give food to
an average of 90 million poor people to meet their nutritional needs,
including 58 million hungry children, in at least 80 of the world's poorest
countries.



WFP Global School Feeding Campaign - For just 19 US cents a day, you can
help WFP give children in poor countries a healthy meal at school - a gift
of hope for a brighter future.



For further information please go to:
World Food Program WFP - We Feed People


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